SO What Global is currently two core agencies with a range of service offerings and proprietary solutions for clients around the world. SO Healthy is a new health and wellness communications agency, combining experience and expertise in public relations and medical education to create multi-channel, inspiring and impactful campaigns.
SO Active, is a consumer lifestyle agency with particular strength in activity and sport and the role that they can play in helping individuals, businesses and society. With growing concerns over challenges such as obesity, diabetes, cardiovascular disease, mental health and the importance of leading a healthy and active lifestyle, SO Active campaigns create connections between companies and their brands and healthy lifestyles, to change consumer behaviour, with activity being one important element of a holistic approach.
There are no forced synergies between our agencies – what brings us together is natural. It’s a desire to make an impact for our clients in a liberated environment with streamlined decision making. More importantly, we love to see our campaigns and clients flourish.